Our pals at Levi's have come up with yet another denim innovation, and this one is plant-based! The new release comes as another way for… | Instagram
![VP Paul Dillinger of global innovation technology for Levi Strauss & Co. talks about Jacquard technology on the Levi's¨ commuterª trucker jacket at the innovation lab on Thursday, September 21, 2017, in VP Paul Dillinger of global innovation technology for Levi Strauss & Co. talks about Jacquard technology on the Levi's¨ commuterª trucker jacket at the innovation lab on Thursday, September 21, 2017, in](https://c8.alamy.com/comp/2NHPR0M/vp-paul-dillinger-of-global-innovation-technology-for-levi-strauss-co-talks-about-jacquard-technology-on-the-levis-commuter-trucker-jacket-at-the-innovation-lab-on-thursday-september-21-2017-in-san-francisco-calif-liz-hafaliasan-francisco-chronicle-via-ap-2NHPR0M.jpg)
VP Paul Dillinger of global innovation technology for Levi Strauss & Co. talks about Jacquard technology on the Levi's¨ commuterª trucker jacket at the innovation lab on Thursday, September 21, 2017, in
![How the Levi's 501 jeans became a cultural artifact: 'The design is perfect… it's not a response to any other type of style' | Culture | EL PAÍS English How the Levi's 501 jeans became a cultural artifact: 'The design is perfect… it's not a response to any other type of style' | Culture | EL PAÍS English](https://images.english.elpais.com/resizer/V1jP9dJ_ty-OBixFN4j6CRBM5jU=/414x0/cloudfront-eu-central-1.images.arcpublishing.com/prisa/T6E6P336V5FZHHN5L4KOPZEIHU.jpg)
How the Levi's 501 jeans became a cultural artifact: 'The design is perfect… it's not a response to any other type of style' | Culture | EL PAÍS English
![Levi Strauss & Co. CEO, Chip Bergh, On Managing The Intersection Of Tradition And Innovation – True North Partner Management Levi Strauss & Co. CEO, Chip Bergh, On Managing The Intersection Of Tradition And Innovation – True North Partner Management](https://truenorth.legal/wp-content/uploads/2016/04/Chip-Bergh-Levis-Levi-Strauss-David-Parnell.jpg)
Levi Strauss & Co. CEO, Chip Bergh, On Managing The Intersection Of Tradition And Innovation – True North Partner Management
![Interview: "We treat the Lab as a rapid prototyping facility, where an idea can be turned into a pair of jeans." Interview: "We treat the Lab as a rapid prototyping facility, where an idea can be turned into a pair of jeans."](https://www.the-spin-off.com/news/media/4/Levis-33230.jpeg)
Interview: "We treat the Lab as a rapid prototyping facility, where an idea can be turned into a pair of jeans."
![Levi's® on X: ".@jeanstories sneaked a snap of the denim they designed in our Eureka Innovation Lab. Shop the collection on 10/22. https://t.co/Tyn9XVhGoF" / X Levi's® on X: ".@jeanstories sneaked a snap of the denim they designed in our Eureka Innovation Lab. Shop the collection on 10/22. https://t.co/Tyn9XVhGoF" / X](https://pbs.twimg.com/media/CRxuBl_UAAAR1CF.jpg:large)