Michael Jordan had to fulfill only ONE of Nike's conditions, he fulfilled them ALL": When a rookie MJ exceeded all expectations to get the biggest shoe deal in sports history - The
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Michael Jordan changed the world': the true story behind Nike movie Air | Movies | The Guardian
Adam Tooze on How a Branding Deal With Michael Jordan Made Billions for Nike
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History of Nike Air Jordan Shoes: 1984-2016 - Men's Journal
How Michael Jordan became a brand (even though he almost skipped the meeting with Nike) | The Seattle Times
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Michael Jordan Game-Worn Nike Air Ship Sells for Record $1.47M USD | Hypebeast
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The day Michael Jordan's mother changed Nike's history forever: 'Even if you don't like it, you're going to listen to them' | Culture | EL PAÍS English
How Nike Won Michael Jordan – and the White Lie that Made History - YouTube
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Jordan. Nike.com
